Social Media Impact For Companies Around the Holidays

The article, “11 clever ways social media can actually improve your holiday”, addresses some ways social media could actually keep you social during the holidays. It describes where you can look to find out events in your hometown or far from your hometown from utilizing different platforms. One example is through hashtags, as it says, “Search for a hashtag on Instagram and you can click the blue Follow button to keep up to date with new posts using that tag. This is a good starting point if you have an idea of what kind of trip you’re after but aren’t sure where to go”. Another way to actually meet someone from other areas is through an app called “MeetUp”. There are just two of the eleven ways that describe how you make the most of your holiday through experiments with different social applications and websites. This article useful for me to read and analyze as a future Public Relations, Marketing, or Advertising professional because social media plays a big role in all of these fields. It is crucial for me to know what outlets are publicized and suggested for people to communicate through online and on their phone, because I have the ability to take advantage of these tools when I am employed. I can experiment their product, and possibly, develop partnerships with companies like “MeetUp” or “Instagram” for specific events or advertisements. “Instagram” and “Facebook” could also be utilized for my company to reach out and engage the community through posts on our company page. I could post holiday events we will have or are sponsoring.